Dedicated sales training for your team

Dedicated sales training: a sales course for your team

Want to train your team away from the office, without other organisations in the room? With dedicated sales training only your team trains, at a professional venue near you. I arrange the venue and lunch. Delivered by the best sales trainer in the Netherlands 2025.

Does this sound familiar?

• Your team talks mostly about the product, instead of asking questions.
• Signals from the client are missed.
• Everyone sells their own way, without a shared system.
• At the office, training keeps getting interrupted by phone calls and email.

Who would not want the whole team to train with full focus for one day?

What your team learns

In every dedicated training, with up to 12 participants, I work with the 12 sales techniques and 11 scientific topics. Selling is asking, not telling.

• Tailored: I adapt the training through the free sales intake test and a conversation about your market.
• Practice: your team practises with its own client situations and I correct on the spot.
• Lasting results: after the training your team keeps practising with the AI Sales e-learning and my digital twin.

Choose the training for your team

Sales masterclass

The complete system for your team, from first contact to close. View the training.

Account management

More revenue from existing clients through cross-selling and relationship management. View the training.

Inside sales

Following up quotes, spotting opportunities and turning resistance around. View the training.

Field sales

Control at the table and reaching the decision maker. View the training.

Telephone sales and acquisition

Cold calling and staying in control after the first objection. View the training.

Shop staff

From browsers to buyers in your store or showroom. View the training.

AI Sales Masterclass

The 12 sales techniques combined with ChatGPT and Microsoft Copilot. View the training.

Fully arranged at 12 locations across the Netherlands

Your team trains at a professional venue near you. Choose from Almere, Amsterdam, Breda, The Hague, Eindhoven, Enschede, Groningen, Nijmegen, Rotterdam, Tilburg, Utrecht and Zwolle. The training runs from 09:30 to 16:45. Every participant receives a handout, a notepad and a mug with all the sales techniques.

Your investment

The base rate is €2,175 excl. VAT for up to 6 people. From the 7th person you pay €345 excl. VAT extra per person, up to a maximum of 12 people. Venue and lunch are included. You pay on invoice.

Prefer to train at your own location? Then in-company sales training is better value. Is it one or two people? Choose classroom sales training. The training is also available in English, delivered by Kyle, my native English trainer.

What does this deliver for your organisation?

"I do not teach your people to be liked. I teach them to take control and sell in a structured way." A team that speaks one commercial language closes more deals from the same leads. What does it cost you when your team lacks control in every conversation? Participants rate my trainings 4.9 on Google and 9.2 on Springest. Read the cases of more than 400 organisations.

Who is this training for?

• For the salesperson: You train with your own colleagues, without office distractions.
• For the sales manager: Your team is away from phone and email for a whole day. That gives focus and a shared approach.
• For the director or owner: A fixed price, venue and lunch included. No hidden costs.
• For HR and learning: Everything arranged: venue, lunch, materials and mug. Payment on invoice, and you measure the level beforehand with the pre-assessment and the results with the post-assessment.

Frequently asked questions about dedicated sales training

What is the difference between dedicated and in-company?

With in-company I train at your own location. With dedicated your team trains at one of my 12 locations, and I arrange the venue and lunch. In both cases it is your team only.

What does dedicated sales training cost?

€2,175 excl. VAT for up to 6 people, and €345 excl. VAT per extra person up to 12. A group of 12 costs €4,245 excl. VAT.

How many participants can take part?

Up to 12. That way everyone gets enough practice time and direct feedback.

Can the training be tailored to our industry?

Yes. After the intake I work with your own products and client situations. See also sales training by industry.

Still in doubt?

Will it stick?

Every participant gets a hand-out as a reference and a mug with all sales techniques. After the training you keep practising with the AI Sales e-learning and my digital twin.

Is it not too generic?

No. You practise with situations from your own work. I adapt the techniques to your role and your clients.

Is it worth the investment?

Do the maths yourself. Below you can see when the training pays for itself.

What happens after you sign up?

1. Advisory call. You tell me where your team stands and what it needs to deliver.
2. Quote with location and date. You choose one of my 12 locations. I arrange the venue and lunch.
3. The training. Your team only, with your own cases. Every participant gets a hand-out and a mug with all sales techniques.

Take the first step today

"Powerful training with a wealth of tools; both novice sales professionals and key account managers can learn from a training day."
Vera and Sebastiaan (translated from Dutch), on Google

For 6 people the training costs €362.50 excl. VAT per salesperson, venue and lunch included. Does each salesperson close one extra deal with more margin than that? Then the training has paid for itself.

Book an advisory call and choose the location and date for your team. Do you decide yourself, or are colleagues involved? I will adapt the call to that.

Already know what you need? Request a quote directly. You pay on invoice.

Questions? Sophie is available 24/7

See the icon at the bottom right? That is Sophie, my digital assistant. Ask her about locations, dates or prices, and get an answer right away. Prefer to talk in person? Call +31 36 2340501 or email [email protected].