At a glance
- Client: Kondor Hair Nederland
- Industry: Hair industry
- Training format: In-company
- Focus: Control in the customer conversation
- Trainer: Graham Hulsebos, best sales trainer of the Netherlands 2025
- Method: 12 sales techniques and 11 scientific topics
Kondor Hair Nederland: selling in the hair industry
Kondor Hair Nederland in Enschede is active in the hair industry. In this industry, expertise is a given. The difference lies in how you conduct the conversation with the customer.
In 2026, Kondor Hair Nederland chose an in-company programme. I gave the team the method to take control in every conversation and uncover the customer's real need.
Many salespeople think selling is mainly broadcasting: telling a lot and showing a lot of product knowledge. In this training, participants learned the opposite. Whoever asks the right questions keeps control. Every answer determines the next question, until the customer takes the step to a decision. The 11 scientific topics show why that works.
Asking questions does not just work better, it also makes you come across as friendlier. You give the customer attention, and with the right choice of words you make every question stronger. What customers say themselves, they remember best, and they connect it to you. Together, these techniques make selling much easier.
What this delivers
- For Kondor Hair: a team that steers every conversation deliberately.
- For their customers: advice that starts with their question, not with the range.
- For the hair industry: where everyone has expertise, whoever asks the best questions wins.
Do you want this for your team too?
Is expertise also a given in your industry? Then the conversation makes the difference. Who would not want every customer conversation to run deliberately and by system?
The approach at Kondor Hair Nederland fits the in-company sales training or in-company sales training for shop staff. I tailor every training to your market, your product and your customer.
Want to know where your team stands first? Take the free commercial intake test. Or see other clients and references.
30+ Years
Expertise in sales psychology and results-oriented methodology.
2.000+
Sales professionals trained to a measurably higher level.
400+
Helping organizations achieve structural revenue growth and returns.
9,2 ★ + 4.9 ★
Gemiddeld 9,6 uit meer dan 900 beoordelingen, Springest 9,2, Google 4,9”
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