The most complete sales manual in the Netherlands

Looking for a reference guide that truly covers every aspect of the sales process? This comprehensive e-book by Graham Hulsebos, nominated for Best Trainer in the Netherlands , offers 42 chapters packed with razor-sharp knowledge, scientific evidence, and immediately applicable tools.

What makes this Sales Mastery E-book unique:

• The Magic Sales Box™: Discover the exclusive method that lays the foundation for every successful conversation.
• Science & Psychology: In-depth sessions on Science-Based Selling, DISC profiles, and language psychology.
• Modern Selling Techniques: Complete mastery of the 12 techniques, including SPIN, ORDER, Consultative and Value-Based Selling.
• AI in Sales: A revolutionary section on AI Sales Fundamentals and a complete AI prompt library for your daily workflow.
• The Sales Toolkit: Instantly usable scripts (Intake, DISC, Closing), question sets, and a 30-Day Sales Acceleration Plan.

This e-book is the perfect foundation for professionals who want to maximize their results. Whether you're attending a live training course or aiming for success independently, this is your compass. Curious about the experiences of 400+ organizations? Check out Graham Hulsebos's testimonials .

Table of contents at a glance:

1. Foundation of Modern Selling
2. Your Sales Philosophy (Selling is Asking)
3. The Magic Sales Box™
4. Professional Sales Techniques (SPIN, ORDER, etc.)
5. Psychology, Behavior & Communication
6. Objection Handling, Closing & Follow-Up
7. AI in Modern Sales (Prompts & Communication)
8. The Sales Mastery Model™ (Measure & Grow)
9. The Sales Toolkit (Scripts, Checklists & Acceleration Plan)